How to give a SaaS demo that converts

Alan Wanders, Growth Manager at Motivii shares his rundown of what a converting SaaS demo should look like.  Demoing SaaS is easy. You’ve just got to show your prospect the platform, help them understand how it tackles their problem, and then set their expectations for what they’ll pay for the tech. OK, in practice, it’s more... Continue Reading →

The Ultimate Cold Email Template

Phone contact rates seem to slide away faster than our speed diallers can catch up. And although I still maintain that cold calling isn't dead, the cold email has become the prince of modern sales outreach. One major problem though. How do you stand out among the masses vying for the very same prospect’s attention?... Continue Reading →

The lost art of referrals

The art of referrals is under-utilised in B2B sales. Everywhere you look there’s a referral opportunity, and it’s a goldmine. In fact, a company’s chance of closing an opportunity can even leap from 18% to 69% when a referral is involved (data from Kluster clients). Furthermore, referrals are often pigeon-holed into 'customer' & 'personal'. In... Continue Reading →

How to deliver an accurate sales forecast

Roy Jacques, Managing Director, UK & EMEA of Appcast shares his tips for delivering an accurate sales forecast. There is a strand of wisdom that says the accuracy of a sales reps' forecast will tell you everything you need to know about their professional ability. To deliver an accurate sales forecast, great command over your... Continue Reading →

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